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Orlando Pride

Orlando Pride Seeing a Resurgence in Crowd Support

The Pride have seen their home crowds dwindle in recent years, but that trend is changing.

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Image courtesy of Orlando Pride

The National Women’s Soccer League has grown significantly over the past few years. It wasn’t long ago that players were struggling to make a living wage, largely because crowds were rarely more than 3,000 fans. However, many of the league’s teams have regularly seen attendances over 10,000 this season.

Orlando City’s ownership group launched a women’s team in 2016 and it looked like it would be one of the best supported women’s teams in the world. After Orlando City filled Camping World Stadium in 2015 and 2016 with over 62,000 fans, the club tried a similar marketing campaign with the Pride. It worked for the opening game, as the team saw 23,403 fans enter the stadium, setting a league record at the time.

Unfortunately, that momentum soon went away. Following the record-breaking crowd in the season opener, the Pride drew an average of 7,139. While it was a far cry from the more than 23,000 in the team’s first game, the average attendance, excluding the opener, was second to the Portland Thorns — who regularly filled Providence Park — and nearly 1,500 more than the Houston Dash.

To the Pride’s credit, they did everything they could to draw people to Camping World Stadium. The team filled its roster with USWNT stars, including Alex Morgan and Ashlyn Harris. They improved their roster in 2017, signing Ali Krieger, Alanna Kennedy, and Marta, arguably the best women’s player of all time.

The signings were fruitful on the field as the Pride qualified for the NWSL playoffs for the first time in team history, falling to the Thorns in the semifinal round. But the success didn’t show in the stands. The first game in the team’s new soccer-specific stadium saw 14,452 in attendance for the first game, a number that fell significantly during the season. The average home attendance in 2017 was 6,186, but only 5,435 without counting the season opener.

Over the next few years, attendance numbers continued to drop, falling to a team-worst average of 3,773 in 2021. Excluding the NWSL Challenge Cup — which drew much smaller crowds— the average was raised slightly to 4,227 fans per game.

The 2022 season saw a slight rise in regular-season home attendance for the Pride with an average of 4,385. However, that number is skewed by a special game at Daytona International Speedway, which drew 7,573. The team drew 4,067 fans at its home stadium.

A large part of the poor attendance that season was that the Pride were going through a rebuild. Star players like Morgan, Harris, and Krieger were traded away for draft picks and Allocation Money as the Pride looked to follow the example of the Washington Spirit, which won the NWSL championship in 2021.

The Pride made some big changes following the 2022 season. Head Coach Amanda Cromwell and Assistant Coach Sam Greene were banned from the league for retaliatory behavior and assistants Aline Villares Reis and Michelle Akers left the club. General Manager Ian Fleming was also let go. Seb Hines — who was the only coach remaining and took over as interim head coach — was hired permanently and Haley Carter was brought in as general manager.

The work of Hines and Carter has seen success on and off the field. When they felt the young core was ready, the duo began to bring in veteran players. As a result, the Pride narrowly missed out on the 2023 playoffs solely on goal differential and are unbeaten this year through 22 games and on the cusp of claiming the NWSL Shield.

The crowds have begun to show up as well. Last season, the Pride averaged 5,766 fans across all home games and 6,353 in home league games. That average league attendance is the second-highest in team history. That number has grown this year to 8,034 in all competitions and 8,448 in league games. The team drew an announced crowd of 17,084 Saturday night against the Houston Dash, the second-largest crowd in team history, the team’s largest in the current stadium, and its largest outside of a season opener.

The difference in the crowd support has been noticed by the players and few have a better viewpoint for comparison than Carson Pickett. The right back initially played for the Pride from 2018 to 2020 before being traded to the North Carolina Courage. She was brought back this year from Racing Louisville FC in a midseason trade and spoke about the difference in crowd support Saturday night.

“To be able to see this club turn from 2020 all the way until now, and just see the growth and everything that Haley and Seb have done here and the girls, the work that they’ve put in day in and day out. I stepped into this club, and I was like, ‘Wow, this is a winning club, a winning culture,’” Pickett said. “And just to be able to do it in front of, I think a record crowd, I mean, it’s unbelievable. It’s pushing the game forward. It’s pushing the Orlando Pride forward.”

While the team is glad to see the growth, it doesn’t depend solely on the fans to make it happen. The players and staff know they need to provide a product worth watching and put the responsibility on themselves to draw people to the stadium.

“I’ve said it from the start, we’ve had to make it our duty to try to attract more fans to come watch us play,” Hines said after the Houston game. “I know behind the scenes the front office are doing a terrific job to continue to try to promote fans to come out and support this team. And our job is to put the performances together. And I can assure you, the players are giving absolutely everything. They are doing the most to go out there and perform at their highest level and get victories. And I think tonight epitomizes with the crowd coming out and showing their support for this team. Because they’ve done so well this year.”

The success on the field and the support in the stands go together. The more the team wins, the more fans will show up. And, according to Hines, the team will play better when they have a supportive crowd behind them.

“It’s really important. It’s really important to get the backing of the fans, get them off their seats, get them excited,” Hines said. “I thought we started the half really well. I thought we were on the front foot. Created some opportunities and you could hear them. I’ve said it from the start, the fans are your 12th player. They’re the ones who spur you on. They’re the ones that stick by you, even towards the end. You can hear them loud and proud and pushing the players into getting the victory at the end.”

The future looks very bright for the Pride. They remain undefeated with only four games left in the season and could clinch the NWSL Shield Sunday. In addition to being the first trophy in club history, it would secure the first seed in the playoffs, guaranteeing the Pride home-field advantage until the NWSL Championship Game, which will be held in Kansas City.

The core of this team is still quite young, and Marta — the captain and undisputed leader — has played much younger than her 38 years of age this season. For this reason, the 2024 season likely won’t be an anomaly. The success on the field and growing crowds off the field should only increase in the coming years. If it does, the sky’s the limit for the Orlando Pride.

Orlando Pride

Barba Banda’s Goal Contribution Percentage Pace Among the Highest in NWSL History

A dive into Banda’s numbers as a percentage of the Pride’s goal contributions.

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Image courtesy of Orlando Pride / Jeremy Reper

The NWSL took a collective break, as early June is scheduled as a FIFA international match window, so the league did not schedule any games. Several Pride players were called up to their national teams, including all three Zambian players: Barbra Banda, Grace Chanda, and Prisca Chilufya. Zambia drew Botswana 1-1 and lost to South Africa 2-0 during its two matches during the window, and in a what I am sure will be a complete surprise to everyone, it was Banda who scored Zambia’s one goal in the two games.

In Zambia’s last two major tournaments, the 2024 Olympics and the 2023 World Cup, Banda scored five of the team’s nine goals and assisted on two others for a total of seven goal contributions, and when I was looking to see Zambia’s results over this window, I started thinking about the criticality of Banda’s goal contributions to her country’s performances, and I wondered about how that stacked up to when she plays for the Pride.

The 2025 NWSL season is only 10 games in, so one game — say, a game in which Banda had the Pride’s first ever hat trick — skews the data more than it would after a full season’s worth of games, but here is what I found when looking at the players who had the highest percentage of goal contributions as a percentage of their team’s goals in NWSL history (I removed penalty kicks and opponents’ own goals from the count of a team’s goals scored):

PlayerSeasonGoal Contributions*% of Team’s Goals*
Lauren Holiday20132067%
Crystal Dunn20151864%
Barbra Banda2025862%
Esther González2025660%
Abby Wambach20131759%
Diana Matheson2013758%
Sam Kerr20172158%
Sam Kerr20192358%
Adriana Leon20171257%
Sam Kerr20182057%
Barbra Banda**20241950%
  1. * Excluding own goals and penalty kicks
  2. ** Banda’s 2024 season was actually 19th all time, but I included it for comparison purposes and because I wanted to.

First of all, let’s get this out of the way: Sam Kerr was an absolute terror when she played in the NWSL. Despite leaving the league for Chelsea after the 2019 season, she still has the second (18) , third (17) and fourth (16) most goals scored in a season, with only Temwa Chaŵinga’s 2025 season (20) surpassing her. Kerr is one of the great strikers of the century, but even during her time on Chicago and Sky Blue (now Gotham) she was not as critical to the goal-scoring output as the top two on this list, Lauren Holiday and Crystal Dunn.

Back in 2013, Holiday was involved in an astounding two-thirds of the goals her team put into the net in all manners except penalty kicks, and two years later, Crystal Dunn —yes, the same player who started at left back for the U.S. Women’s National Team Saturday — gave her a run for her money by being involved in 64% of her team’s non-penalty goals when she was playing for the Washington Spirit.

During the 2024 season, Banda ended up contributing to exactly half of the Pride’s 38 non-penalty goals, and early returns indicate that this season is on pace for something similar. There is more than half of the season still left to play, but through 10 games Banda sits third on the all-time list with her eight goal contributions of the Pride’s 13 non-penalty goals. The Pride have scored 18 goals when you look at the league standings, but three of those came from own goals and the other two were penalty kicks, which of course were taken by Marta, because GOAT.

Whether it is actually a good thing that a player plays such an outsized role in the goal-contribution percentage is an unanswerable question, because so much of that is tied into offensive game plans and every team sets up differently. The Pride won the shield and the cup last season with Banda as the clear focal point of the offense, and despite a slightly rockier start this season, they are still in third place through 10 games.

I wrote a few weeks ago about how teams are defending the Pride, and Banda in particular, this season, and I expect that teams will continue to try to aggressively deny her the ball in areas where she can build up a head of steam and try to force her wide, preventing her from getting into the box and unleashing one of the league’s most powerful shots. It is all well and good to try that, but Banda is one of the world’s best strikers, and while most NWSL teams have excellent defenders, few are world class.

The Pride should, and do, look to exploit this advantage frequently, which plays a major role in why Banda ranks so high in her percentage of goal contributions. Her incredible talent and skill, in conjunction with the Pride’s focus on finding ways to get her the ball in the attacking third of the field, make it likely that she stays near the top of the all-time rankings as the 2025 season continues. By the end of the season I believe that she will dip below 60%, especially with several of her more attack-minded teammates like Julie Doyle and Summer Yates returning to full health, but I think she ends up above last season’s 50%.

The good news for Pride fans is that if Banda’s percentage decreases, it means that other players are contributing goals, and if it increases, it means that she is contributing goals, so we come out ahead either way. And if she continues to contribute to three out of every five goals and the Pride score handfuls and handfuls of goals, then we come out ahead that way as well. I like all these positive outcomes!

In their next match the Pride will host a Houston team which is in the bottom three in the standings and the bottom four in terms of goals allowed, so the team should have ample opportunities to score. If the Pride score three goals and Banda is involved in all three, she will move to the top of the chart, and while that would be pretty cool, the three that the Pride will care most about in that game is three points.

But as hosts Michael Citro and Dave Rohe often say on the SkoPurp PawedCast, por qué no los dos? And while I am working in a Spanish phrase, three more Banda goal contributions and three points sounds as sweet as tres leches, no?

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Orlando Pride

Orlando Pride vs. Houston Dash: Three Keys to Victory

What do the Pride need to do to secure a victory against Houston at home?

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Image courtesy of Orlando Pride / Jeremy Reper

The Orlando Pride are back in action against the Houston Dash Saturday at Inter&Co Stadium. If you don’t listen to SkoPurp Soccer: An Orlando Pride PawedCast you may not have heard that I will be there in person to enjoy the match with all of you. The NWSL returns from the international break as do several Pride players. We’ve already seen that every team is bringing its best when it plays Orlando, so what do the Pride need to do to take all three points from Houston at home?

Open the Offense

Barbra Banda scored a hat trick against the Utah Royals in the team’s last match. It was the first in Orlando Pride history, but hopefully it won’t be the last. I’m not expecting another hat trick from anyone this weekend, but there’s no reason to think that the Pride can’t score three goals in total. Of course, if Banda or another Pride player wants to do so, I won’t object.

Houston has allowed 16 goals this season and has a -6 goal differential. How difficult the team is to break down is still a question. I’m not certain if Houston will continue with Abby Smith in goal or if longtime keeper Jane Campbell will make her return to the starting lineup. Smith has started the last three matches, allowing six goals (an average of two per match) and has 10 saves. Campbell started the first seven matches, allowing 10 goals (an average of 1.43 per match) and has 22 saves. I’d be good not having to worry about Campbell, even if the dropoff in quality to Smith isn’t that great.

Limit the Gaffes

Looking to the other goal, I want to see Anna Moorhouse clean things up. She’s not been bad this season, but there have been more errors than last season. We know she can step it up as we saw last season, but if the Pride are to win this match — and others against better teams — I need her to get back to 2024 levels.

Of course, she’s not the only one in the defense that needs to re-adjust. Kylie Nadaner had her best season in 2024 but has reverted just a bit so far in 2025. I’m hoping the international break allowed her and the rest of the Pride to reset. Houston has only scored 10 goals this season, but the Dash have Messiah Bright. The former Pride striker only has one goal this year, but former Pride players always seem to play well against their former team, so I want the defense focused on getting a clean sheet.

Marta and the Midfield

I will probably keep asking for this until I get it or I’m proven it’s not the best strategy. I want Marta to drop back in the attack just a bit. She doesn’t need to be the one trying to keep up with Banda every time the team pushes forward. Ally Watt is a better partner up top. What Marta can do well is facilitate the attack and be the late runner to clean up any loose balls in the box.

If Marta drops to the more traditional 10 spot, that will allow Angelina to also drop back just a bit. I think she is also better in that traditional eight spot. Allow Angelina to be the one who is linking the play through the midfield, where she can either take it herself, or connect with Marta to set up the attacks. This is something I feel has largely been missing so far this season. A match against a team like Houston is the right time to get that fixed.


That’s what I’ll be looking for on Saturday when I’m actually in the stadium. Where do you think the game will be won or lost? Let us know in the comments section.

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Orlando Pride

Orlando Pride Sign Forward Simone Jackson Through 2028

The Orlando Pride have signed 22-year-old forward Simone Jackson through the 2028 NWSL season.

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Image courtesy of Orlando Pride / Jeremy Reper

The Orlando Pride announced the signing of former University of Southern California forward Simone Jackson today. The 22-year-old’s deal is through the 2028 season.

“We are thrilled to welcome Simone Jackson to the Orlando Pride family through 2028. Her versatility, technical ability, and quickness immediately impressed our technical staff, but it’s her character and personality that truly make her a perfect fit for our culture,” Pride Vice President of Soccer Operations and Sporting Director Haley Carter said in a club press release. “Simone represents exactly the kind of player and person we want to invest in as we build the future of this club. Her signing reflects our commitment to bringing in talent that will help us compete at the highest level while embodying the values that make the Pride special.”

While Jackson is a new signing, the attacker isn’t new to the Pride. She was with the team during preseason as a non-roster invitee, playing well enough to earn a spot on the roster.

“I’m incredibly excited and honored to join the Orlando Pride. From the moment I arrived, I felt the special culture this club has built and knew this was where I wanted to be,” Jackson said in the club’s release. “The vision the coaching staff shared with me aligns perfectly with my goals as a player, and I can’t wait to contribute on the field and connect with our amazing fans. Orlando has such a rich soccer community, and I’m thrilled to call this city home for the next chapter of my career. I’m ready to put in the work every day to help bring championships to this club and make an impact both on and off the field.”

Prior to joining the Pride for preseason, Jackson spent four years at the University of Southern California. She played in 75 games for the Trojans, scoring 22 goals and adding 13 assists. Her best season was her senior year, where she accumulated 1,304 minutes and scored six goals, second most on the team.

The Redondo Beach, CA native was a member of the All-Big Ten third team in 2024, first-team All-Pac-12 in 2022, third-team All-Pac-12 in 2023 and 2021, and a Pac 12 All-Freshman Team honoree in 2021.

Internationally, Jackson represented the United States at multiple youth levels, including at the 2022 FIFA U-20 Women’s World Cup. She scored her team’s lone goal in a 3-1 loss to Japan in that tournament. Jackson participated at every youth level for the U.S., starting at U-14.

What It Means For Orlando

Having successfully put a strong starting lineup together, Carter and Pride Head Coach Seb Hines now work on the team’s depth. And that’s where Jackson comes in. The forward will be behind starter Barbra Banda and Ally Watt on the depth chart. However, Banda could depart at times for international duty with Zambia, giving Jackson a spot on the bench.

At 22 years old, the young attacker has plenty of time to develop. She’ll be playing with seasoned professionals in the same position, providing valuable role models. Barring injuries, she probably won’t get much playing time this year but could be a key player for the Pride in the future.

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